If you're planning to participate in an exhibition abroad and want to avoid common issues and difficulties, here are some suggestions that exhibitors must remember:

Plan ahead: Make sure you have enough time to plan and prepare for the exhibition. Understand the dates, location, and theme of the exhibition, and develop a detailed plan, including booth design, logistics arrangements, and exhibit preparation.

Understand the target market: Before attending the exhibition, research and understand the culture, business customs, and needs of the target market. This can help you adapt to the local environment and establish connections with potential customers.

Find suitable partners: Cooperate with local exhibition service providers or partners, which can help you better understand the local exhibition rules and requirements, and provide necessary support and advice.

Language and communication: If you are not familiar with the local language in the target market where you are attending the exhibition, consider hiring a translator or finding staff who can speak the local language. Good communication can help you better interact with potential customers and exhibitors.

Prepare exhibits and marketing materials: Ensure that your exhibits and marketing materials meet the needs and preferences of the target market. Try to pre-construct as early as possible before the exhibition starts, to resolve any potential issues that may arise during the on-site construction process. If any changes or adjustments are needed, be prepared in advance.

Consider cultural differences: Different cultural backgrounds can affect the way you exhibit and what is expected at a trade show. Understanding and respecting local customs and etiquette can help you better integrate and build relationships during the exhibition.

Research local regulations and rules: Different countries and regions may have different regulations and rules applicable to exhibitions. Make sure you understand and comply with local laws and regulations to avoid potential issues and fines.

Pay attention to logistics and security: Logistics and security arrangements during the exhibition are very important. Ensure that your exhibits arrive at the exhibition venue on time and take necessary security measures to protect your exhibits and booth.

In summary, participating in an international exhibition requires thorough preparation and research in advance. Understanding the needs and regulations of the target market, cooperating with local partners, and respecting local culture and laws can help you better meet various challenges and avoid potential problems.